In line
with the region

JUST IN TIMES OF GLOBAL IMPRESSION
FINDING MORE ORTHERS A CONSIDERATION ON THE

regional,

INSTEAD OF. THERE IS STOP, PENDS IDENTITY. THE SILVER REGION KARWENDEL
WITH ITS RICH HISTORY THE KEY WORD FILLED WITH LIFE.
THAT SEES, MEETS AND TASKS EVERYWHERE IN THE REGION

Regionality means working in harmony with the geography and culture of a region. It conveys the authenticity and uniqueness of its inhabitants, customs and products, giving each region its unique selling point, its own unique identity. What values ​​does the tourism association Silberregion Karwendel want to represent in its brand strategy, if not its own.
Regional products draw more and more people into their spell because of their typical performance history. Buying trust and experience arise through the direct encounter. It also creates an emotional bond with the region, its places, its people, its history and its products. The regional products carry those characteristics that make up the environment in which they are produced. That's why regional products are also exclusive. They can not be created detached from their environment.
During a stay in the Silberregion Karwendel you can look forward to a veritable firework of culinary delights, no matter what the bon vivant's heart beats for. Numerous Tyrolean inns as well as restaurants and huts listed by gourmet guides such as the Gault Millau delight with regional specialties and local delicacies and delicacies. Culinary festivities such as the Schwazer wine festival from 29th to 30th June and the 1st Tyrolean honey day Schwaz from 5th to 6th October additionally testify to the lived commitment to the region in the silver region Karwendel.

WELCHE WERTE will der Tourismusverband Silberregion Karwendel in seiner Markenstrategie vertreten, wenn nicht die eigenen.

There are special treasures in the silver region Karwendel but in many places. Until now unknown treasures
or products that are produced in the region - from traditional craftsmanship to pleasurable delicacies - are now also united in one place: namely in the silver region shop in the old town of Schwaz.

In this "treasure chamber" lure original unique pieces such as a sleek Gallzeiner sledge or rustic wood buds from the Weerberg. Stone pine blocks for children can also be found in the new shop in the old town, as well as culinary treasures from the region: honey from local beekeepers, Engalm cheese and the full-bodied Freundsberg 66 Craft beer. A steadily growing number of domestic producers present their consistently lovingly produced products in the treasury.

We want to increase the appreciation of local products among locals and guests alike. In our treasury we inform visitors about all excursion possibilities in the region and activities as well as traditional events.
A special treasure is the "Silberzehner", a separate means of payment, with which one can easily fulfill his wishes in the region. The treasury, the silver region shop, is not only a further measure to revitalize the city of Schwaz, but it will enhance the region with its crafts and culinary wealth by the quality products from the region placed in the display and thus the domestic producers be strengthened.

Regionality supports healthy economic conditions and jobs in the region. Regionality means fairness and cohesion. Regionality is sustainable for future generations. Regionality makes us proud of our homeland. And last but not least, regionality also creates a very special bond between the Silberregion Karwendel and the people who spend their holidays here. To see, experience and taste things that only exist here, and come into contact with products that humans have invested in making themselves a part of themselves.